Curation & You! Explode Your Blog – Fast!

The Best Content Curation Tools for SMBs

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  • Get my free eBook: How to Write the Perfect Blog Post
  • Daniel Wesley
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  • THING DIGITAL CURATION | 23 Things for Digital Knowledge

    • One tool that I use to save time and therefore earn more money is with the Pocket app http: As someone who works as a full-time business blogger, I use content curation to access resources, share articles on social media and reference sources for upcoming assignments. I would be lost without this app and the system I use to save myself more than 4 hours a week! We curate our digital magazine Foundr. We charge a subscription in return because the end product saves people time! I typically curate a bunch of different popular, helpful, useful, engaging, and compelling articles, and then pull the best information that resonates most with my audience from each one of them, and then create my own article including only the highlights I chose.

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    To make money from the article that I wrote from the curated content, I always include a strong call-to-action. This is the secret sauce that will put money in your pocket. Do businesses care how many followers you have on Instagram? Well, yes and no. Value for content producers is when their content is seen, and it resonates with their hopefully marketable audience. And to create value, you need to build a targeted audience that regularly returns to your site. To have regular traffic, you need quality content that your readers are interested in and are timely. One way to do that is to write about what everyone is talking about.

    Creating original content requires inspiration, research and time. And while personal anecdotes and point of views have their space in the blogosphere, people are generally looking for resources. A much better approach to garnering traffic, social media attention and revenue, is to curate content.

    This is how major publications can produce high-level content quickly — they do it by curating press releases or reposting articles. Curating content from the internet is one of the best and easiest ways to get traffic to your site, build rapport with influencers in your niche, and get free content. If you are passionate about a niche, you will anyway read a lot about the niche. You can compile a curated list of the best posts in the month of that niche. You can monetize it with Adsense ads or sale of products in your niche which are on Amazon or even via a product that you have created.

    In addition to free content, you can email the people featuring in your curated list that they are in it and many may even link back to you as it is an ego boost for them. This will help you rank higher on Google and get more traffic. I have used curation as a very successful strategy to make money via Amazon affiliate sales.

    Daniel Wesley

    I curate lists of best products in a certain category on my website and when people come and read the reviews and like the product, they buy it. A good example is my post: Best Trail Camera Reviews. I have curated a list of top 5 trail cameras and if anyone purchases the camera via my link, I make money. When it comes to curation, my favorite example, and someone who can teach us a lot on this topic is Dave Pell. His NextDraft daily M-F is extremely well done. As a content creator, I appreciate his humorous takes on the news he shares along with his design and branding.

    The execution of his curated newsletter through email is stellar and a great example of curation well done. NextDraft provides a splendid collection of news articles. Many of them I would miss if not for Dave Pell and his news obsession. What I mean is that his curated newsletter provides income indirectly instead of directly.

    Some speculate that many of the big name news sites Dave frequently links to are paying him for the traffic. In fact, in this blog interview with MailChimp, he sounds proud that his newsletter is not monetized. Which brings us back to that p-word again. I have two parts of my life—the business side is the investment side, working with startups. This is the creative side. Whether or not NextDraft is monetized, it is still a brilliant example of content curation. If NextDraft is a hobby, it still brings Dave Pell a lot of payoffs.

    He has built a HUGE audience, and with an email newsletter, he can do some incredible things with his list if he ever decides to go a new direction, like offering a new product or membership of some kind. And Dave Pell is seen as a news authority and gets interviewed by renowned publications, podcasts , and broadcast shows thanks to his curated newsletter. Check out NextDraft and see what you think of this example of content curation.

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    What content curation success stories can you share? Let us know in the comments below. If you enjoyed this info about curation, please share this post with your friends! Maddy Osman creates engaging content with SEO best practices for marketing thought leaders and agencies that have their hands full with clients and projects. Hi Matt, Thanks for this wonderful collection. I could recognize many fellow bloggers in this roundup.

    I really missed the bus!!

    START ANY TIME. DO AS MUCH AS YOU LIKE

    As a PR agency or a consultant, chances are you have access to a number of specialized subscriptions and resources that your clients do not. You can do so with an existing Facebook account if you are comfortable with this, or create an account separately with an email address. This will help you rank higher on Google and get more traffic. If NextDraft is a hobby, it still brings Dave Pell a lot of payoffs. Have you ever thought about adding a little bit more than just your articles? Matthew your really on top of the game.

    Have a great time. Great write up and expert contributions. Content curation will continue to play a huge role in the way we create and market our content, as we are all in content overload these days! Keep up the great work and thanks for including me. I really appreciate you and Maddy including me and love the wide scope of information and ideas shared here: I receive a few curated newsletters.

    I can vouch that those newsletters do help me. I appreciate you and Maddy including me in this interview with such esteemed company. Hi Matt, Some really great useful tips here. I did not realize Pinterest allowed affiliates now. There are so many ways and places to use content curation today, it really amazes me. You have to find the right ones for your niche and go with it. Like many said, providing useful information is also key. Frankly, I was blown away. Thanks for including me Matthew! It feels a little surreal to be on a guest post with all these awesome people and experts… thanks!

    Your email address will not be published. Leave this field empty. How to Make Money Using Curation: What is Content Curation? How can you make money using curation? My formula is very simple: Selling your own e-book, training materials, courses and insight reports 2.

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    Paid subscription models and paywalls 3. Selling ad space on your website 4. Sponsored news feeds 6. How does this build my traffic, or make me money? The earnings roll in. Thanks for including me. Off to share to my followers now. That is an exceptional article and very informative. The solution is to be the authoritative curator around a domain on a daily, possibly even hourly, basis.

    That means leveraging the content created from the myriad other voices, authorities, and influencers in your domain. Whether you're a news organization trying to capture the latest news around Brexit, or a fashion blog tracking the latest trends at New York's Fashion week; it's important that you have the best content curation tool to help you capture, discover, and publish these timely snippets of news to your audience. Beyond the technology, the fundamental key is to be highly selective and curative of the content.

    If you just let everything flow through to your audience, then it becomes no different than the RSS feeds of old, or a noisy Twitter stream. As an authority, your content curation tool should have the largest net to capture all relevant content from various distribution platforms, enabling you to quickly sort and filter the noise.

    Comments (20)

    Furthermore, it should allow you to easily and quickly publish ad-hoc content or content discovered manually by you or your team of curators. Whether it's an opinion from an influencer, a live video from the scene, or a blog post you need to ensure that the content you curate and ultimately publish to your audience is timely, relevant, and readily consumed. Furthermore, if you place your real time content widget to the side of your long form content, than you'll have a continual flow of readers and consumers discovering your longer form and higher value content, further cementing your organization or brand's authority in that space.

    Essentially this is how ESPN is using it's "Now" panel to attract audiences who are looking for quick bite sized news updates while simultaneously converting them into long time fans when they discover their expert analysts and in-depth articles. And conversely, by turning the dedicated ESPN reader into a daily frequent visitor searching for continual updates. Your publishing or content marketing strategy should be formed around this collaboration of your long form content and micro real time expertly-curated content. Ensuring your publishing and content strategy includes this form of micro highly targeted, highly curated content is crucial for today's digital publisher.

    What do you think? It helps you find and present content, email through different providers, and get more conversions from readers. Other posts by Christina Walker. Hi Christina — awesome roundup of tools, here!! Content curation tools is certainly a growing market! Mari, great list of tools and software that covers almost all of the places and styles of curation. If you are curating on your WordPress blog, you should check out MyCurator at http: MyCurator is a WordPress plugin that provides a pipeline of content to your blog and integrates curation with your existing WordPress environment, themes and plugins.

    Last but not least, curating others is a beautiful, uplifting service.

    THING DIGITAL CURATION | 23 Things for Digital Knowledge

    And if the latter is not an emphasized in your social mission, your social media plan is broken. Recently on my blog and an example of content marketing taken to the next step: Whovian Fan Fiction, American-Gangnam style http: Stan, thank you for your input. I totally agree that the actual relations come first, not curation just for the sake of it. Stan, Mark and Mari, thanks for your insightful comments!