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    • The phrase often carries a negative connotation. It can also be used ironically or humorously to refer to accepting an idea or changing a preference due to popularity, peer pressure, or persuasion. In recent years it has evolved further to mean extreme dedication to a cause or purpose, so extreme that one would "Drink the Kool-Aid" and die for the cause.

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    "Drinking the Kool-Aid" is an expression commonly used in the United States that refers to a Criminal investigators testifying at the Jonestown inquest spoke of finding packets of "cool aid" (sic), and eyewitnesses to the Howard Schultz, who said that he "drank the Kool-Aid as much as anyone else about Obama," and Us. Our services was released with a aspire to function as a full on-line digital local library that provides use of many PDF file archive collection. You will probably.

    The phrase derives from the November Jonestown deaths [1] in which over members of the Peoples Temple died by drinking a powdered drink mix laced with cyanide. Most voluntarily committed suicide while the rest were killed by forced ingestion of the poison. However this is disputed as the commune had both among their supplies. On November 18, , Jones ordered that the members of Representative Leo Ryan 's party be killed after several defectors chose to leave with the party.

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    Residents of the commune later committed suicide by drinking a flavored beverage laced with potassium cyanide ; some were forced to drink it, some such as small children drank it unknowingly. Descriptions of the event often refer to the beverage not as Kool-Aid but as Flavor Aid, [5] a less-expensive product reportedly found at the site. Others are less categorical. Film footage shot inside the compound prior to the events of November shows Jones opening a large chest in which boxes of both Flavor Aid and Kool-Aid are visible.

    Given that both were available and are functionally very similar, it is hard to distinguish whether just one or both brands were used. The group had engaged in many "dry runs" using unpoisoned drink.

    In December , Rev. William Sloane Coffin told a convention of the American unit of Pax Christi that American planning for nuclear war and preparations for civil defense was "the Kool-Aid drill without the cyanide. According to academician Rebecca Moore, early analogies to Jonestown and Kool-Aid were based around death and suicide, not blind obedience.

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    In , a Reagan administration appointee, Clarence M. We want to be free. In , Jack Solerwitz, a lawyer for many of the air traffic controllers who lost their jobs in the PATCO strike, explained his dedication to their cause in spite of the substantial personal financial losses he incurred by saying: Instead, I was the one who drank the Kool-Aid.

    The widespread use of the phrase with its current meaning may have begun in the late s. In some cases it began to take on a neutral or even positive light, implying simply great enthusiasm.

    In , the dictionary website logophilia. The phrase has been used in the business and technology worlds to mean fervent devotion to a certain company or technology.

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    A The New York Times article about the end of the dot-com bubble noted, "The saying around San Francisco Web shops these days, as companies run out of money, is 'Just keep drinking the Kool-Aid,' a tasteless reference to the Jonestown massacre. The phrase or metaphor has also often been used in a political context, usually with a negative implication.

    In , Arianna Huffington used the phrase "pass the Kool-Aid, pardner" in a column about an economic forum hosted by President George W. In , columnist Meghan Daum wrote that the phrase had become "one of the nation's most popular idiomatic trends," while bemoaning its rise in popularity, calling its usage "grotesque, even offensive. By , the Victoria Cool Aid Society was formally established.

    Victoria Cool Aid Society | Strategic Planning - Victoria Cool Aid Society

    In , Cool Aid is celebrating 50 years of community service with a number of very special projects described below. The founders of Cool Aid Society were an integral part of this celebration, bringing together people of all ages and social stature to share music and compassion for others.

    As Cool Aid celebrates its 50th Anniversary in Victoria, we would like to once again create a place where all people can gather and celebrate our shared humanity.

    Join us on Sunday, July 22nd, from 12 to 4 pm, in Centennial Square for this family-friendly event. An afternoon of music, food, art, face painting and of course peace, love and flower power! Stay tuned for details on Homecoming This 50th Anniversary year we honour our connection to Indigenous peoples.

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    This public art installation will be created in order to showcase the artistic abilities of the First Nations population in Victoria and to thank the community for 50 years of support. The ten-foot totem carving will be placed in a highly visible public site to be viewed by locals and visitors alike and become a point of interest in the Victoria cultural landscape.

    The mural will be a celebration of hope and the journey toward peace for all people.